Case Studies
Northsound Radio/ Cash for Kids – Michelle Herd
Michelle Herd was Project Organiser for the charity Crimestoppers, when she heard about Business Mentoring through Business Know How. Michelle explained she had applied for a mentor because “I am always keen to learn and increase my contacts and use passed on experience and advice, I wanted a sounding board.” She was matched with Anne Irvani who has 40 years of business experience including some time with Scottish Enterprise.
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Premium Mobile Distribution Ltd -Tony Ianniello
Premium Mobile Distribution producing own brand mobile phone and computer accessories which are sold in supermarkets and anywhere with an eye for fashion. If you want an England World Cup i-phone wallet (he acknowledges there may be a few remainders) or a SpongeBob camera case he can help. There are also a whole range of quality bags and cases for the fashion and technology conscious.
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Superjam – Fraser Docherty ‘Jam Boy’
Fraser Doherty is a remarkable man. Inspired by learning his granny’s jam recipes aged fourteen, he set up his own business at the age of eighteen, since when then has won numerous awards and featured in the publication – ‘How to be a teenage millionaire’ – although he’s quick to point out he isn’t actually a millionaire – yet! His media credits are impressive. As is his company performance.



